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Saudi ArabiaTikTok Boosts Dostoevsky's 'White Nights' Sales Globally
The social media platform TikTok has significantly increased global sales of Fyodor Dostoevsky's 180-year-old novel 'White Nights', particularly among Generation Z readers.
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TikTok Boosts Dostoevsky Sales
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started 4h ago•Last update 4h ago
TikTok is credited with reviving interest in classic literature, making a nearly two-century-old Dostoevsky novel a bestseller for Gen Z.
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